A MOOD FOR..

Slow Fashion: 7 principles for Amoode

How AMOODE work with Slow Fashion in a Fast World? In a world that continues to move faster, the fashion industry has followed the same direction. Collections change quickly, trends shift, and clot...

AVA Shirt: Amoode's Bestselling Style

The AVA Shirt – A Bestselling Women’s Shirt Designed for Everyday and Beyond There’s a shirt that keeps selling out.Not because we push it — but because the women who wear it co...

What is Deadstock Fabric — and Why Do We Use It?

You may have seen the word deadstock on our website or Instagram. But what does it actually mean — and why is it at the core of everything we do at Amoode?   What is deadstock fabric? Deadstock fab...

Guide: Pack Your Suitcase

Whether you're heading to the beach, exploring a city – or enjoying a bit of both – I have curated 10 styles perfect for your holiday wardrobe.

a mood for... a purple wardrobe

Purple, with its aura of elegance and mystique possess a unique power. At Amoode, we are fascinated by the allure of this captivating hue and offer several styles in shades of purple that effortles...

Careguide: How to Care for Your AMOODE

AMOODE is made to last and designed to be worn and used, for any occasion and season. That makes caring for your AMOODE pieces important. Here are 7 steps from AMOODE, that can help your wardrobe l...

Styleguide: A Selection of Blue Shirts

AMOODE's blue shirts are not just wardrobe staples; they are the foundation for creating sophisticated and timeless looks. Get inspired by these 4 styling tips, and let your AMOODE shirt become a s...

Meet the Shirt Maker: Alexandra

My long time partner in the business of fashion for more than 15 years, Alexandra and I have been creating both bestsellers and creative experiments for various companies, and now also for Amoode.

Styleguide: The Striped Shirt

The striped shirt has an exciting history in the world of fashion. Originally used for sailors, it became a symbol of casual elegance in the 19th century. Celebrities like James Dean and Marilyn Mo...

Styleguide: The Kimono Jacket

The kimono jacket is the perfect combination of traditional elegance and modern style. With its origins deeply rooted in Japanese culture, these iconic garments have made their way onto the global ...